FOR IMMEDIATE RELEASE

Contact: Matt Wardlaw

Phone: 216-831-3761

Fax: 216-514-4699

Email: mattw@envisionradio.com

Web: www.envisionradio.com

Get Envision Radio Networks press releases via RSS: www.envisionradio.com/pressreleases/?feed=rss2

ERN on Twitter: http://www.twitter.com/EnvisionNews

(AUGUST 2010) – Blogging from the road on his way back through South Dakota’s Hills of Black and Gold, American Biker Minute host Jeff Ryan reports that the 70th Anniversary of The Sturgis Rally hit an all-time high attendance record of 700,000. The 2010 rally, which ran from August 9th through August 15th, nearly doubled from last year’s 450,000 attendees.

Unfortunately, attendance was not the only statistic on the rise. The associated press is reporting that there were nine deaths caused by accidents at this year’s anniversary rally, which is double the Sturgis ten-year average of four to five fatalities. In 2009, there were no deaths reported at the rally. Ryan believes that many of these accidents could have been avoided.

“After years and years of attending this event, I honestly believe that half of those accidents were avoidable. We see people who obviously have little or no riding experience come to this rally, and are packed in like sardines,” says Ryan. “In just one day, we helped pick up 3 downed bikes. Ride ‘em all year, not just a week in August. When you have nearly a million extra residents in a town of 6500 – something has got to give.”

Visit http://americanbikerminute.blogspot.com to read recaps of American Biker Minute’s experience at this year’s record-setting Sturgis Rally, with highlights including the nearly sold out Ozzy Osbourne show, the Bob Dylan/Kid Rock concert that pulled in 70,000 attendees, Pee Wee Herman sightings, $40 weddings and stories that will entice even novice bikers to make the trek out to next year’s Sturgis Rally.

American Biker Minute is a 60-second infotainment segment about motorcycle enthusiasts and the casual biker lifestyle that can be used as a benchmark feature in mornings or throughout the day. The program blends timely pop-culture content with unique sponsorship opportunities for clients looking to reach listeners fascinated by the motorcycle lifestyle. American Biker Minute’s interviews, actualities and tidbits make this turnkey imaging product easy for stations to program and sell. Visit www.americanbikerminute.com for more information.

Envision Radio Networks® provides content and services to more than 1,000 radio stations and reaches over 40 million listeners weekly. Envision Radio Networks, Inc. is the largest independently owned affiliate relations company in the country and supplies all types of programming and services to radio including morning show prep, short-form vignettes, live syndicated morning shows, long-form weekend programming, comedy services, remote broadcasts and event programming, off-air tools and web content, album releases and artist specials. Envision Radio Networks® is based in Cleveland, Ohio, with offices in New York City and Los Angeles.